More than ever, the unstable and uncertain times call for effective and trustworthy communication from governments and institutions. They are under enormous pressure to introduce and communicate policy initiatives under extraordinary circumstances while simultaneously competing with the flooding of misinformation and disinformation. Digital capabilities and strategic thinking have undoubtedly become the core of governments’ communications and public affairs operations.
Once again, European Digital Diplomacy Exchange will gather government communicators for a 4-day training, where they will be polishing their digital communication competencies. Participants from Albania, Bosnia and Herzegovina, Bulgaria, Canada, Czechia, Estonia, Georgia, Kosovo, Latvia, Lithuania, North Macedonia, Moldova, Montenegro, Romania, Serbia, Slovakia, Slovenia, and Ukraine will join us in Portorož from 21 to 24 March.
The theme of this training will be “Turning Practice into Strategy, Structures, and Systems.” With the focus on returning participants, we will be shifting our attention to how participants can translate the skills they have developed during previous workshops into policies, protocols, and procedures that will foster institutional systems that better enable digital strategic communications practices. Participants will learn from experts in this field and participate in practical exercises that will provide tangible, workable solutions to their home ministries.
The project is partially financed by the Ministry of Foreign and European Affairs of the Republic of Slovenia in the scope of the program activities of international development cooperation.